It's called an elevator pitch because it takes about the amount of time you would spend riding in an elevator with someone. Your presentation speech is a way to share your knowledge and credentials quickly and effectively with people who don't know you. An elevator pitch is a sales pitch that usually lasts 30 seconds. Legend has it that it originated in Hollywood, where screenwriters used an elevator to suggest stories to film executives.
When you give your presentation speech, it's important to smile and let your personality shine through. No two elevator launches are the same, as each one has different backgrounds and experiences to contribute. Writers, sales executives and others have a limited amount of time to publicize their unique selling proposition, so it's essential to have a well-crafted and proven sales pitch. Interviewers usually start with the question: Tell me about yourself, think of your presentation speech as a supercondensed version of your response to that request.
An effective elevator argument should not last longer than 30 seconds, just like the time you spend in an elevator. In essence, a promotional speech is a 30- to 60-second “announcement” about you, according to Sonja Moffett, a professional engagement partner at the University of Southern New Hampshire (SNHU). When done well, your promotional pitch should help you make a positive first impression and stand out to employers. If you're looking for work, you can use your keynote speech at job fairs and career fairs, and online in your LinkedIn summary or Twitter bio, for example.
The problem with rambling on in a promotion scenario is that you haven't yet earned the interest or attention of the potential customer. The reason it's called an elevator pitch is because it should be short enough to be presented during a short elevator ride. An elevator speech is a great way to gain confidence by introducing yourself to hiring managers and company representatives. A promotional speech, also known as an elevator speech, can better introduce professionals to your company.
Most companies have a lot of moving parts, but there's no time to tell a long story in a presentation speech. Your promotional speech may not result in a lengthy conversation the first time or even the fourth time you do it. In situations like these, you need a brief, easy-to-understand explanation of your company and its products, such as a presentation speech.
